Steve Hochman

Fitness Marketing Strategies from A Seasoned Fitness Veteran

I've been in the fitness industry for over 10 years at the point, and I know there are a lot of rookie trainers out there who want to know there's light at the end of the tunnel after all the hard work and failed tries that happen when you're just startin... Read >

10 Quick Personal Training Marketing Strategies To Pump Up Your Fitness Business

It doesn't matter if you're running a fitness boot camp business or offering personal training services, if you're in the fitness industry then you probably need some great personal trainer marketing tips to jump start your business marketing. I've used t... Read >

Easy Fitness Business Marketing 101

Whether you're new to the fitness industry, or you're a seasoned veteran, you know that creating a marketing plan can be a plain old pain in the butt. There are so many options! Does it seem like you'll bust your budget before you've even started marketin... Read >

Over 30 Quality Fitness Marketing Strategies To Help You

Fitness marketing is a vital aspect to your fitness business plan. Are you feeling overwhelmed at the thought of it? Follow these 33 fitness marketing tips to get you started, and always remember... Have fun! 1. Check out the book entitled "Ho... Read >

Your Fitness Marketing Plan Needs These 2 Strategies!

Good advertising and regular promotions is by far the best way to create awareness concerning your fitness business. Even though many business owners view promotions as a way to attract new customers, there are several other benefits involved. Admit... Read >

Personal Trainer Marketing Tips: Listening for Success

If you want to build up your fitness business, then it's important to understand that it isn't smart to do everything yourself. You can grow your business if you learn to delegate and listen to others. Please pay attention because this is vital... T... Read >

How to Start Your Online Personal Training Marketing

With the widespread increase in quality time spent online, it's vital for fitness professionals to consider the internet a large part of their personal training marketing plan. There is a wealth of methods that do a good job of drawing in and winning o... Read >

Why An Email Newsletter Should Be Part of Your Personal Traine Marketing Plan

Although it may seem unique, personal trainer marketing can use many of the same techniques that other businesses find successful. Even though it is a one-on-one business, personal training can gain clients not only through face-to-face marketing, but ... Read >

Personal Training Marketing - Use Social Networking To Grow Your Business

Every personal trainer's marketing strategy should start with making the most of their social network. Done both in-person and online, social networking is a proven method for expanding your business in terms of its number of clients and partnerships w... Read >

Turn Your Personal Trainer Marketing Plan Into Action

The personal training and fitness industries are fun places to try innovative and new marketing tips, but the marketing world can be a bit overwhelming at first. Where should you start? Are you feeling insecure about selling yourself to potential clients?... Read >

A Marketing Fitness Strategy for Making $3,315 in Only 4 Days

I got this insane text message last week from this awesome trainer of mine - check this out! It's unbelievable! This is how it read: "Hey Steve, this is my deal. My I broke up with my boyfriend about a week ago and I decided to move out of the house... Read >

How To Make The Law of Attraction Work For Your Personal Trainer Marketing

Anyone with a business knows just how important effective marketing is to its success. However, many people in the personal training industry do not always know how to go about properly advertising their services. Some personal training professionals ... Read >

Boot Camp Marketing - Overcoming Your Fear

I never like being the one who comes to you with bad news... But if you aren't willing to step outside of your comfort zone so that you can grow... as a person and as a business... you aren't going to achieve the success you are after. All growth takes... Read >

Fitness Marketing Using Office Infiltration

This is a low-cost and sure-fire fitness marketing tip to grab the attention of many potential clients at once. It all has to do with word-of-mouth referrals from your current clients. The first and second parts of the office infiltration is great, but... Read >

Fitness Marketing with Craigslist

So you're looking at your fitness marketing budget and you're overwhelmed with the idea of spending a ton of money on marketing? Well Craigslist can help you meet your online fitness marketing goals without spending a penny. The first thing you need to... Read >